Jason not only supports the creative team with creation of marketing, public relations, and advertising materials; he collaborates with the departments to address their specific marketing needs. He formulates, coordinates, implements, and tracks marketing projects that promotes CE labs and The Weird Box, and their product offerings. He also assists in developing marketing relationships with outside vendors, to advance our brand presence in the market and our stated growth objectives.
Jason has supported trade-show activities, including messaging and lead-generating activities. He creates/develops direct marketing programs and follow-up procedures, develops/maintains relationships with industry media and provides editorial content. You can find Jason coordinating media for private programming customers and acquiring assets for private programming. He also pushes and pulls assets on a scheduled basis to all private programming customer player locations.
Jason Merchant has his Associates in Applied Science and has been a data-analysis guru for over ten years. He started out in the Air Force providing critical statistics to commanding officers on the B-1 Bombers and continues to provide critical analysis to The Weird Box to keep us ahead of the competition. He is excruciatingly detail-oriented, focused and exceptionally organized.
Specialties: Marketing Strategy, Marketing Research, Marketing Communications, Microsoft Office, Data Analysis, Social Media, Project Management, Qualitative & Quanitative Research, Market Research, Customer Insight, Product Development, New Business Development, Digital Signage, Strategic Planning, Team Leadership & Building, Account Management, Google Analytics and Google AdWords
At The Weird Box, Jason has been seen:
- Playing with graphs that look like space ships
- Posting product information on the office wall
- Shouting random statistical information
- Initiating death matches between Spider Spud and Darth Tater