Client: Fred Meyer TV
Objective: Develop a cost-effective, turn-key, digital media solution for Fred Meyer’s Retail TV Wall programming, Digital Media Counters and Gaming Kiosks.
Strategy: Utilizing The Weird Box and CE labs’ extensive understanding of retail marketing, we set out to develop a feature-rich solution specific to Fred Meyer’s needs. It was our goal to integrate not only CE labs’ traditional hardware components, but also showcase our ability to acquire, create and effectively manage premium retail content.
Results: CE labs’ hardware and The Weird Box exclusive retail content now powers 100% of Fred Meyer’s locations. A crucial element to this projects success was our media player’s ability to not only function on a new HDMI-distributed wall, but also serve older legacy component driven walls. From CE labs’ MP500 digital signage player and HDMI distribution amplifiers, to our premium content, The Weird Box and CE labs’ platform has proven to be robust, reliable and cost effective.
Client: Costco Canada
Objective: Launch a reliable retail TV Wall programming digital signage solution that could be updated on a weekly basis and provide custom created retail and entertainment content, along with advertisements from Costco Canada’s vendors. While at the same time, brand their products and services.
Strategy: Utilizing CE labs’ extensive understanding of retail marketing and TV distribution, we set out to develop a feature-rich solution specific to Costco Canada’s needs. It was our goal to integrate not only our traditional hardware components, but also showcase our ability to acquire, create and effectively manage premium retail content.
Results: CE labs’ hardware, custom software and The Weird Box exclusive retail TV Wall programming digital signage content now powers 88 of Costco’s locations across Canada. From CE labs’ digital signage players and HDMI distribution amplifiers, to our premium custom created content, The Weird Box solution for Costco Canada has proven to be reliable and cost effective for over 4 years now.
View Source: http://vimeopro.com/celabs/beef-council
Client: Madix, Inc.
Objective: Madix is a fixture company looking to showcase their Easel™ SB, a shelving unit capable of video playback, sensory functionality and colorful graphics installation – using a golf concept.
Strategy: After our field research of a national golf store, we discovered avid golfers/shoppers peruse the store to find new products as well as gather information on improving their game. TV screens offered ads after ads of general products, but few presented customized content relevant to each customer.
Results: Madix successfully demonstrated the interactive abilities of their shelves along with a concept that applies to multiple product categories.
Client: Reflect Systems
Objective: As part of their DSE 2011 campaign, Reflect Systems also wanted to market a fun, interactive sweepstake. They needed a quick video that relays the imperative information, but with an eye-catching look.
Strategy: With nothing more than a single PowerPoint slide of information, our design powerhouse produced a swift, clean video that delivered the message without hounding the viewer.
Results: Along with the main content, this specific video garnered plenty of attention and endless entries. Mission accomplished.
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